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MUMBAI: Principal Mutual Fund on Wednesday said that it had entered into an alliance with Shamrao Vithal Cooperative Bank for distribution of its products through the latter's branch network.

“We are delighted to partner with Shamrao Vithal Cooperative Bank and look forward to providing the bank customers with some very innovative and niche products,'' Principal Mutual Fund's Business Head Sudipto Roy said. “Our bank is offering a one-stop s hop service keeping with the aspiration of its customers. The bank is in the forefront in offering value-added and innovative products and services,'' Shamrao Chief Executive Officer S D Joshi said.

“The distribution of mutual fund products of Principal Mutual Fund is one more step in that direction and we are proud to be associated with them,'' he said. “This alliance will help us to distribute world-class products and will enable us to serve our customers better,'' Joshi added. - PTI

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