Business Daily from THE HINDU group of publications Tuesday, December 22, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING BRANDS: Godrej Consumer looks to offload dormant brands Brands with ‘residual' equity may be licensed out or put on the block. While Godrej Consumer Products (GCPL) is busy raising funds to buy out more brands, it is simultaneously looking at offloading some of its dormant brands which continue ... STRATEGY: UB Group plans big push to wine business The UB Group plans to give a big push to its wine business with investments of Rs 100 crore in the next two years, according to Mr Abhay Kewadkar, Chief Winemaker and Business ...
STRATEGY:
Avatar sets new record, grosses Rs 22 cr
INTERVIEW: Playing Cupid to viewers Atul Phadnis, CEO, What's On India, on establishing a TV guidance channel.. What's-On-India, India's premier TV guidance and EPG (Electronic Programme Guide) was set up in 2005 when the analogue Indian TV industry was at an inflection point. ... BRANDS: Brands and their fallen heroes When their ambassadors stray, what are the choices brands have?. If recent disclosures regarding golfer Tiger Woods have created a nightmare for his family, they are also surely causing sleepless nights in the corner offices of custodians of ... INSIGHT: Yeh dil maange more! Look within and see if there is a latent desire you have forgotten, overlooked or are refusing to recognise.. One thing at a time and that done well” is a proverb that many people of my generation can remember and recall, though fondly! I ... BRANDS: Going on fourteen Café Coffee Day, which has entered its teens, is sporting a new look to reflect the evolution of its core consumers.. F rom a simple Internet café in a youth hotspot 13 years ago, to the country's best-known café brand with 820 ... ADVERTISING: The cheer is spreading The branding of Indian tea should preserve its origin, identity and image.. India seems to be in bounce-back mode. Is it time for Indian marketing to celebrate? What happens to the advertising ... BRANDS: Will the shoes fit? With demand in the Western markets slowing down, global brands are forging local alliances to sell to aspirational customers in the country.. S hoe retail is in the process of taking a giant leap with the industry not only becoming more ... NEW PRODUCTS & SERVICES: Watts more … Surya Roshni has launched High Power Factor CFL lamps with internationally proven PH+ Technology. The Government has made it mandatory for lighting companies to launch this category of higher energy-saving CFL lamps with improved lumen output ...
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Gift of warmth
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Wall street
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Flexxible
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