The Hindu Business Line : Thursday, July 08, 2004

Will indiWin?
INDIAN Hotels has decided to change the price-performance equation in the hotels industry. Creating a new approach to hospitality, the company has floated a wholly-owned subsidiary named Roots Corporation Ltd to launch a separate category ... More

Gaining the advantage
Packaging that makes it convenient for consumers to handle the product and re-use it can give the brand an edge, says Sangita Joshi. More

Visibility's the name of the game
(In the previous issue of SaleSense carried in the Catalyst edition dated June 24, 2004, the author stated that dumping stock, which takes place at every stage in the retail chain, can be good as well as bad, and discussed its negative ... More

MANAGEMENT

Imagine you are ...
HOW do you help overworked and stressed minds relax and get ready for some creative thinking? How do you help people understand the power of their minds and imagination? Seasoned facilitators use some very interesting visualisation ... More

ADVERTISING

Staying connected
VYING for the mindspace of the youth, this campaign on the instant messaging service, the most preferred communication tool of the MTV generation, apes the Beatlemania of the '60s to communicate the advantages of MSN Messenger in ... More

Can't at Cannes?
The triple-digit Indian delegation to the Cannes advertising festival is lurching back home, with not much more than terrible hangovers. Four bronze lions is the total tally. If you discount the awards for NGOs and a restaurant, you can cheer ... More

RETAILING

A private matter
IF you are an avid mall hopper, you would have noticed a marked difference in the assortment of brands in your shopping basket. For among the Louis Philippes, Levis, and Lee Coopers, new names such as RIG, Gia, Richmond, Eliza and Vittorio ... More

BOOKS

Rehearse your lines to sell services
TRADE, hotels, transport, communication, financing, insurance, and real estate — what's common to all these? These are all services that registered impressive growths, ranging from 6 to 11 per cent, according to the Central Statistical ... More

NEW PRODUCTS & SERVICES

Water, softer
USHA SHRIRAM has launched Watersoft Max. This product, to be used as an attachment to the overhead tank, claims to soften water. Also available is a smaller variant, Watersoft, which can be attached to the water purifier in the kitchen. Watersoft ... More

More sachets
DR BATRAS' Positive Health Products has launched Dr. Batra's Shampoos in sachets. They are available in three variants - Shampoo with Henna for normal hair, Aloe Vera Anti-Dandruff shampoo and Soap Nut for dry hair. They will be available ... More

Toothy gizmo
COLGATE has launched Colgate Motion, its technologically advanced battery toothbrush for adults which is reportedly clinically proven to give an outstanding clean. It is priced Rs 395. It has a small toothbrush head meant to reach all the corners ... More

Smoke-free
KAFF has launched Foro, a chimney with RAS system and PDCA Conveyor. The RAS system is meant to considerably reduce the odour and smoke while cooking. The pressure die cast aluminium (PDCA) motor comes with a high suction capacity of 1000 ... More

Time talk
PIERRE CARDIN has launched the 2004 Collection. These watches feature stainless steel bracelets, leather straps, dial plates, Swiss quartz movement, seconds hands, illuminated hour markers, calendar at 3 or 6 position, bi-colour cases, and are ... More

Healthy mane
MARICO INDUSTRIES has launched Silk-n-Shine, a post-wash haircare product. It claims to make hair tangle-free, and nourish it with fruit vitamins. Silk-n-Shine is for the woman who spends a lot of her time outdoors. The 50 ml pack is priced at Rs ... More

New version
WHIRLPOOL has announced the launch of the world's first single-door Frost Control refrigerators. It is available in capacities of 200 litres, 230 litres and 260 litres in a price range from Rs 10,600 to Rs ... More

Soap opera
VVF, the maker of Doy, Doy Care Crème, Doy Care Aloe Vera and Jo, has launched Jo Beauty soaps. They are available in honey, almond and vitamin E variants. Jo Beauty is priced at Rs 29 for a pack of ... More