Financial Daily from THE HINDU group of publications
Thursday, May 26, 2005
Financial Daily from THE HINDU group of publications Thursday, May 26, 2005 |
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CATALYST CONSUMERISM 
Consumers and evolving marketsEvolving markets have their own set of peculiar problems to deal with as marketers juggle prices and benefits on offer to widen penetration. More ADVERTISING 
Flavour of the monthArun Ice-Cream puts the focus on flavour rather than brand in its latest advertising campaign. More PROMOTIONS & OFFERS Catching them young Corporates should look at supporting college festivals seriously, as they could generate young talent for them. More RETAILING 
Carving up FoodWorldThe two partners in FoodWorld - Dairy Farm International and the RPG group - have decided to part ways. What next? More TRENDS 
Summer of discontent?A milder summer has shattered the hopes of soft drink, air-conditioner and ice-cream companies. More BOOKS 
Try creative aerobics to express-mail ideasWE sit around a table hoping that the routine meeting would soon be over, so we'd be free. But suddenly the boss asks, "Any suggestions?" throwing everybody on the defensive, the way one recoils in workshops when the coordinator calls ... More CARTOON 
HardsellMore Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
 Budget Highlights Budget at a glance Budget Speech Budget documents Railway Budget 2005 - 06 Economic Survey 2004-2005 Pick a Winner Stock Market Contest
Top Stories In Focus Kabul Diary Cash Transaction Tax Fringe Benefit Tax Using forex for infrastructure Soaring sugar prices
In Depth Insurance Corner Simple Economics Tax Talk NRIs & Investment Avenues
Looking back May. 15-May. 21 Mumbai's rate race Contests for you |
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