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Thursday, September 22, 2005

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STRATEGY


The Korean juggernaut
The relentless Koreans roll on with complete domination in many consumer electronics categories. Now, both LG and Samsung have revealed plans to scale up even further to ensure their stranglehold on the Indian market. More

Toy story
Why can't a national craze like Ash or Shah Rukh or Sachin turn into an imaginative toy for Indian children? More

INTERVIEW


`People don't have time to watch bad advertising'
JWT's Pitcher and Harris talk about getting creative. More

ADVERTISING


Subhas Ghosal Foundation
The Subhas Ghosal Foundation (SGF) organised a lecture by Shyam Benegal at the ITC Grand Central. It was heartening to see so many non-JWT types patronising the function. In fact, the JWT types like Colvyn Harris were conspicuous by their ... More

MARKETING RESEARCH


Ratings research
The Media Research Users Council debates how to make TV rating systems more effective. A round-up of a meeting held recently . More

BRANDS


It's all in the bones
Britannia New Zealand's launch of Anlene puts the spotlight on Indian women's susceptibility to osteoporosis. More

BOOKS


Consider return on relationship investment
THE future of professional services is all about people, knowledge, and relationships, wrote Ross Dawson, CEO of Advanced Human Technologies, in the preface to the first edition of Developing Knowledge-Based Client Relationships, from ... More

CARTOON


Hardsell
"Perfect. The exact colour that I wanted the mixture to have! Let's decide if we are going to launch it as a toothpaste or as a detergent."

More

NEW PRODUCTS & SERVICES


Family floor
PERGO has launched the `Pergo Family' floor, which comes with a 10-year guarantee and is priced at Rs 80 per sq. ft., inclusive of installation and taxes. It is available in 15 decors and comes with `Smartlock' systems, meant to ensure easy and ... More

Eyeliner
MODI REVLON has unveiled its Bronze Brown Fabuliner, an eyeliner that is reportedly longwearing, fast-drying and flake-proof. The eyeliner comes with a precision brush which is said to release the appropriate amount of colour. The shade is ... More

Brush & clean
COLGATE-PALMOLIVE has launched the `New Colgate Super Flexible Toothbrush,' which has a tongue-cleaning feature at the back of its head. The toothbrush, which is said to use imported bristles, has a ribbed design for this purpose. It is available ... More

Tasty energy
HEINZ has introduced Glucon-D in four new flavours — Regular, Tangy Orange, Lemony Lime and Vanilla. The orange and lime variants are fortified with Vitamin C, while also containing calcium and phosphorus. The Vanilla variant also contains ... More




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It's all in the bones


The Korean juggernaut

In Focus

Stock splits
India Inc's bonus bonanza
The Yuan Revaluation
Dabhol power regenerated
Sethusamudram Canal Project
India Inc's overseas acquisition
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In Depth

Gender Justice
Simple Economics
Tax Talk
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Looking back
Sep. 11-Sep. 17
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