The Hindu Business Line : Thursday, November 17, 2005

'India vital part of our jigsaw'
Tony Wright, CEO and President of Lowe Worldwide, elaborates on the plans for India and its potential to serve as a key regional hub. More

It destroys turned
The R&D and marketing teams need to speak the same language for product development to succeed. More

The business of hospitality
Five-star hotels are getting their act together, but room rates should get more rational. More

Castrol shifts gears
Growing passion for cars and bikes drives Castrol towards an image overhaul. More

MANAGEMENT

On the horns of a dilemma
What is the first step to harnessing and cultivating a combined workforce? Understanding what is actually being said. More

ADVERTISING

AAAI symposium
The inaugural session of the symposium organised by the Advertising Agencies Association of India (AAAI) got off to a rousing start last week. Dr Shashi Tharoor (in picture), the prize catch of AAAI, proved to be a great orator and held the ... More

BOOKS

Customers teach, simply by being themselves
ETHNOGRAPHY (from the Greek ethnos = nation and graphein = writing) refers to the qualitative description of human social phenomena, based on fieldwork, says Wikipedia. Thus, taking research out of the lab and into "the ... More

NEW PRODUCTS & SERVICES

Bread spread
AB MAURI has launched Meadow Lea, a poly-unsaturated chilled spread made from vegetable oil and skimmed milk. It is made out of sunflower and canola oil. Priced at Rs 80 and Rs 120 for 250 gm and 500 gm respectively, Meadow Lea is available in A ... More

Keep smiling
WHITENING EXPRESSION Laboratories is launching teeth-whitening gel Aquawhite. It claims to whiten safely in just 14 days of regular and prescribed use. It is priced at Rs 149 for a 10 ml pack and will be available at over one lakh departmental ... More

Three's cool
LG ELECTRONICS has introduced the three-door DIOS refrigerator. It comes with a premium eleven-layer, scratch-proof, fingerprint-proof titanium-finish body. It is available in 751 litre capacity at a price of Rs 1.30 ... More

Brolly booty
EBRAHIM CURRIM and Sons has launched Stag umbrellas in a range of colours and designs including animal prints, cuddly pets, racing horses and camels in addition to traditional Indian designs like Bandhni and Kanchipuram. ... More