Financial Daily from THE HINDU group of publications
Thursday, January 05, 2006
Financial Daily from THE HINDU group of publications Thursday, January 05, 2006 |
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COLUMNS THIRD UMPIRE 
A bit thanda!If Coke's current campaign Piyo Sar UtaKe, entertaining as it is, is `thanda' at the market place, then the brand has reason to worry and more importantly, act. More BOOK MARK 
Your message + internal experience = resonanceMARKET KING 
Building on `brand family'The Indian family is an important segment that brand marketers should try to cater to. More SALESENSE 
The raasta ahead2006 seems to be a frighteningly different year. The only way to survive it is by thinking out of the box all the time. A sneak peek into what's in store. More Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Top Stories In Focus Dynamic Tirupur Trends in IT - 2005 FDI in retail sector Indian Aviation: Sky is the limit India Inc's bonus bonanza India Inc's overseas acquisition
In Depth Gender Justice Simple Economics Tax Talk
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