The Hindu Business Line : Thursday, January 25, 2007

STRATEGY
Sony's classic venture
A day away from routine. Lazy. No morning alarm. Flavourful coffee and breakfast in bed, the day's Page 3 to graze on, and then ... How about a Hollywood classic? " No better recipe for a great holiday!" many might ... More

Back into the rocking
After some introspection, Channel [V] is returning to its music roots. More

MANAGEMENT
Creativity is not enough
Without innovation to lend it value, a creative proposition won't make any difference to an organisation's fortunes. More

INTERVIEW
`Ad agencies must offer complete solutions'
Diwan Arun Nanda, Chairman and Managing Director, Rediffusion DY&R, talks to BrandLine on a wide range of issues. More

`Ad industry doing nothing to stem exodus of talent'
The Rediffusion Chairman suggests ways in which talent can be brought back into the advertising profession. More

ADVERTISING
Whither ad-people?
Ad people like Prasoon Joshi and Rensil were seen occupying pride of place for some truly outstanding work in cinema. Whether it was Rang De Basanti or Fanaa, one could see the creative brilliance of the men from the advertising industry. Then ... More

RETAILING
Opening the gates
There are mixed feelings about the entry of FDI into retail. More

BRANDS
All about "you"?
In today's world, a brand is being defined by consumers' experience of it. Where does that leave the advertising industry? More

OUTLOOK
Who will bag the most?
The formats emerging retail entities will adopt come in for discussion. More

BOOKS
Seven steps for survival
More

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Back into the rocking

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Looking back
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