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INTERVIEW
`Price point is a nightmare'
Perfetti van Melle's Stefano Pelle on the confectionery market and the company's plans for India. More

`Competition in confectioney market will get harsh'
STEFANO PELLE of Perfetti van Melle on retail and competition. More

ADVERTISING
No fad this
Health as a marketing idea has finally arrived in India, and it's here to stay. More

PROMOTIONS & OFFERS
When you got it, flaunt it!
Motorola seems to have got its act right in India, after a sluggish start. More

RETAILING
Plugging into retail
After lifestyle and food, consumer durables is expected to be the next big category on the retail scene. More

BOOKS
99% performance begs to be beaten
THE CUSTOMER SATISFACTION AUDIT
Abram I. Bluestein, Michael Moriarty, Ronald J. Sanderson
Book Land More

NEW PRODUCTS & SERVICES
Lo & behold!
Hitachi has launched 42-inch higher-definition plasma TVs. They boast the world's highest resolution of 1,024 x 1,080 pixels. The MRP of two versions of this TV is Rs 1.70 lakh and Rs 1.35 lakh respectively. ... More

Smile pretty
ColorBar has launched the CD Lip Kit. Priced at Rs 375, the kit has a corrector, lip brush and lip filler.

More

Power to you
Eastman Auto & Power Ltd has launched two-wheeler batteries called Addo. It comes with an 18-month warranty. The product is priced Rs 491 for 2.5 LC, Rs 640 for 4 LB, the 5 LB battery is priced at Rs 671 and the 12 N-9-4LB battery is priced at Rs More

New gizmos
MCC Group has introduced DVD players with TurboPix technology and a built-in amplifier. The TurboPix feature allows customers to view their images instantly on their TV set without having to burn a CD or a DVD. The MCC DVD TD 20 model is priced ... More

Tile style
Nitco Tiles has launched the African Slate collection. The tile is available in 300mm x 300mm (12"x12") size. The tiles will be available with all the major retailers and dealers in the ... More

Buzz no longer
Reckitt Benckiser has launched a new aerosol in the all-insect killer segment called Mortein Target. It kills mosquitoes, cockroaches and flies. It is priced at Rs 145 for 425 ... More

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