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ASK HARISH BIJOOR
Super-instant cricket
T20 is here to stay. Both young and old brands will use it to great effect. More

SCENE & UNSEEN
How green is our advertising?
The world over, advertisers are concerned about appearing environment-friendly, and regulators are clamping down hard on advertising that is seen as false propaganda. More

BOOK MARK
Beyond any singular ‘me’
Each of our brains has some 10 billion neurons linked to one another through about 10,000 synapses. Imagine then the power of many of us connected through technology! That is “the new and potent ‘we’” which is far ... More

Add bounce to your biz bookmark
If you want to build a thriving business you have to see beyond today’s certainties to tomorrow’s uncertainties, advises Ronald Cohen in The Second Bounce of the Ball ( More

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