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DS Group has launched Meetha Mazaa, a new flavour in Rajnigandha, its premium mouth freshener brand. It is being launched in 14 cities across India. The product is a blend of dry dates, cardamom seeds, saunf, some kat ha and betel nut. This product is available as a pouch, flip top and can. The pouch is priced at Rs 2, the flip top at Rs 10 and the can at Rs 35.

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