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In a bid to tap into the start-up ecosystem Aditya Birla Group has launched a programme under which it help entrepreneurs with innovative ideas to scale up through partnerships and investments.
The new initiative called Aditya Birla Bizlabs, is a 20 day program, during which short-listed start-ups will be provided access to the CEOs and CXOs of the Aditya Birla Group, and the chance to network with reputed industry experts.
In addition, the selected start-ups will have the opportunity to scale up by entering into a commercial arrangement with the Group’s businesses. They may also receive an investment from an independent arm of the Aditya Birla Group.
“Our objective at Aditya Birla Bizlabs is to enable the combination of the technology and ingenuity of the start-up ecosystem with the power and reach of the Group’s businesses to create a platform to foster growth and rapidly scale-up businesses. We are excited with the prospect of working with start-ups on a collaborative platform” said Dev Bhattacharya, Group Executive President, Aditya Birla Group.
Aditya Birla Bizlabs will be looking at start-ups which offer innovative solutions in the areas of retail, financial services or mobility. These are also the industries where the Group is present via its businesses: Idea Cellular, More, Pantaloons, Madura Fashion & Lifestyle and Aditya Birla Financial Services.
Start-up Companies can submit their applications via www. adityabirlabizlabs.com , up until 2 September, 2015
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