Nissan Motor Co has signed on Hover Automotive India as exclusive distributor in India. Hover Automotive will undertake sales and marketing, customer relations, dealer development, sales and marketing related public relations, training and after-sales service in India as Nissan’s exclusive distributor. Nissan appointed Hover as its service partner for marketing, sales, after-sales service and dealer development in India in 2008. Since then, Hover has met Nissan’s business objectives by “rapidly” expanding the dealer network to 100 by the year-end, and “increasing Nissan’s market share,” said the Japanese carmaker in a press release. The new agreement will help “further imbed and localise Nissan within the Indian market,” said a press release from Nissan.

(This article was published on July 11, 2012)
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