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In March last ASCI’s Consumer Complaints Council (CCC) upheld complaints against 68 out of 108 advertisements.
The personal and healthcare sectors again accounted for a majority of the advertisements (44 out of 68) against which complaints were upheld.
Among the complaints was that against Hindustan Unilever (Vaseline Healthy White Lotion making exaggerated claims of ‘instant whitening’ on skin) and Wipro (Glucovita Bolt’s claim that it has iron and glucose which gives energy to the body and brain in 10 seconds).
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