BMW Group India on Thursday launched the all-new M3 and M4 Coupe priced at Rs 1,19,80,000 and Rs 1,21,80,000 respectively (ex-showroom, India).

Both the cars would deliver superior performance with a newly developed high-revving, straight six-cylinder engine and all-embracing lightweight design concept complemented by high-quality and elegant ambience, the company said.

"A new chapter in the fascinating history of high-performance sports cars from BMW M GmbH is beginning. The all-new BMW M3 and the all-new BMW M4 Coupe are sharing pole position," Phillip von Sahr, President, BMW Group India, said here at the launch.

He said the new M engine (petrol 3,000 CC) convinces with its output of 317kW/ 431 hp and accelerates from 0 to 100 kmph in just 4.1 seconds with a top speed of 250kmph.

Both the models come with M Carbon roof which gives them lower-slung look, reduces overall weight and lowers the centre of gravity - for even sportier driving, the company said.

The interiors of both the models are dominated by numerous hallmark BMW M elements such as M entry sills, M footrest, M gearshift lever and M circular dials, the company added.

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