Comments
Danone India has decided to launch its greek yoghurt in India. The company had earlier in the year said it will be launching several new products as it focuses to double its India business by 2020. The company has launched the greek yoghurt in top cities including Delhi-NCR, Mumbai, Pune, Goa, Bengaluru, Hyderabad and Chennai, where the company has fresh dairy presence. In a statement, Rodrigo Lima, MD, Danone India, said: “We will leverage our global expertise in yoghurts to build the category in India and establish the relevance for the category through the right product innovation. The dairy division is poised for a healthy growth with new product offerings.” Manjari Upadhye, Country Manager, Danone Dairy, added, “Greek yoghurt signifies the emergence of a new category of yoghurt in India” Danone Greek Yogurt is priced at ₹35 for a 80-gm pack.
Comments
COMMENT NOW
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.