The amount expended by the Tata group of companies in CSR activities in 2013-14 has touched Rs 660 crore.

Commenting on the group's CSR spend, Mukund Rajan, Member, Group Executive Council and Brand Custodian, Tata Sons, said, “CSR is not a practice but a tradition embedded in our corporate DNA. We have been spending an average of Rs 1,000 crore per annum over the last three years. Our average spend in the last decade (between Tata Trust and Tata companies) has been in excess of Rs 8,000 crore.

While each Tata company implements its own CSR programme, Tata Sons recently established the Tata Sustainability Group (TSG).

The TSG will guide, support and provide thought leadership to all Tata companies in embedding sustainability in their business strategies.

The pool of volunteers number 25,000 at present in 150 companies across 60 countries and 540 locations.

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