JDA Software, a company that provides software to manufacturers and retailers globally, plans to increase its client base in India to 70 in the couple of years.

Talking to BusinessLine , Salil Joshi, India MD of JDA Software said that as more Indian companies are embracing omni channel strategy (getting business from Internet and in-store), coupled with growing number of companies in the e-commerce space, would fuel its growth in the country where it currently has 40 clients.

Currently, it has around 30 customers in India, which includes manufacturers and retailers- both online and physical stores. "As commerce is picking up rapidly, retailers are struggling with bringing their various business functions such as floor planning, merchandising, supply chain all in a single platform," said Suresh Acharya, VP, Product Development, Shared Technology Group. However, he added that according to a recent study conducted by the company, manufacturers and retailers recognize that their global supply chains have become incredibly complex-but most are still relying on outdated tools and ineffective processes to manage the complicated end-to-end value chain.

JDA has around 2,200 employees in India who work on IP-related areas for the billion dollar company in areas such as customer support, consulting, social, mobile analytics and cloud computing technologies.

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