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Footwear firm Liberty Shoes plans to open about 50 stores over the next one year as part of expansion plans. The company is targeting an annual revenue of Rs 1,000 crore by 2020.
The company, which has about 12 sub-brands in its portfolio, is planning to introduce some new varieties in footwear products. It is also planning to step up its retail presence. The company’s current annual revenue stands at about Rs 600 crore.
Besides, Liberty Shoes is also betting big on the recently-entered accessories segment, which includes shoe care, foot care and leather bags. “We will be opening about 50 stores in the next one year and expansion into multi-brand outlets is an ongoing process which happens every year,” Liberty Shoes Managing Director Anupam Bansal told PTI.
With regard to accessories, Bansal said the company has done the test marketing and the products are present in about 200 outlets. “We expect the accessories segment to contribute at least 10 per cent of the overall business, which currently is at 4-5 per cent,” Bansal said.
Liberty, the second largest shoe manufacturing company in the country after Bata, sells its products at 400 exclusive stores and through more than 5,000 multi-brand outlets.
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