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Anil Ambani-owned Reliance Entertainment and film-maker duo Neeraj Pandey and Shital Bhatia’s Friday Filmworks have formed a strategic alliance to launch Plan C Studios. It will be a 50:50 joint venture to produce movies.
Plan C Studios will kick start with Akshay Kumar-starrer period drama Rustom .
Amitabh Jhunjhunwala, Group MD, Reliance Group, said: “We are delighted to partner with creative minds like Neeraj and Shital. This relationship is in line with our continuing strategy in the media and entertainment business, of partnering with like-minded and successful individuals, while playing the role of supportive investors on our part.”
Neeraj Pandey is a director who has received wide appreciation for films like A Wednesday , Special 26 and Baby among others. Pandey is currently on the floors with M S DHONI – The Untold Story .
Other projects include Neeraj Pandey’s cinematic version of his novel, Ghalib Danger and films helmed by Shivam Nair, Chandra Prakash Dwivedi, Anurag Singh, Anvita Dutt and Shree Narayan Singh.
The combination will benefit from the creative and production strength of Friday Filmworks, and leverage the global marketing and distribution capabilities of Reliance Entertainment.
Commenting on the partnership, Neeraj Pandey said: “The partnership with Reliance Group is very significant and welcome, as it enables us to further raise the bar on our continued strategy of developing cutting edge commercial content. We like to keep pushing the envelope, and this partnership will greatly expand our vision.”
Reliance Entertainment has produced, distributed and released more than 170 films in multiple Indian languages, including Hindi, Tamil, Telugu, Malayalam, Kannada and Bengali.
Internationally, Reliance Entertainment has partnered for over the past seven years with iconic film producer and director Steven Spielberg, in the formation of DreamWorks Studios and announced the continuation of that relationship with the formation of Amblin Partners in December 2015.
Bridge of Spies , the latest release from this partnership, has received six Oscar nominations and nine BAFTA nominations this year, including Best Picture and Best Director.
In India, Reliance Entertainment has recently formed an exciting partnership with Phantom films, a company created by highly talented directors and producers.
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