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Warner Bros Consumer Products India has signed a deal with Exelixi Management Ltd to roll out Kids WB stores across the country over the next five years.
Kids WB – Warner Bros Consumer Products’ latest retail concept – houses all Warner Bros licensed merchandise across its categories and properties under one roof.
The properties include Tom and Jerry, Looney Tunes, Tweety, Scooby-Doo, as well as DC Comics Super Heroes, including Superman and Batman.
Exelixi will expand the Kids WB stores from four to 75 across India over the next five years.
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