Prime Minister Narendra Modi wants the country to make ‘Brand India’ popular globally by ensuring that industry manufactures products with “zero defect” and no environmental effect.

“One cannot stop at just ‘Make in India’. We have to develop ‘Brand India’ globally. For that, we have to manufacture products that have global demand with ‘zero defect and zero effect’ (on the environment),” Modi said while addressing industrialists and Government officials at the Make in India meet on Monday. India has to concentrate on developing five ‘M’s—man, material, machine, money and minerals—and there can be no stagnation in these areas, Modi said. A financial sector meeting in the first week of January, which will mostly be related to banking, will concentrate on what role this sector should play for the fast development of these five ‘M’s, said the Prime Minister.

Workshop The one-day workshop on ‘Make in India’, attended by industrialists and senior Central and State Government officials, focussed on preparation of short-term (one-year) and long-term (three years) growth plans for 25 identified sectors, such as aviation, auto, textiles, cement, food processing, chemicals and entertainment.

Using more acronyms to get his point across, Modi pointed out that the country should move away from the ‘ABCD’ culture of ‘avoiding, bypassing, confusing and delaying’ to the road of development. ROAD here stands for ‘responsibility, ownership, accountability and discipline.’

Developing HR Stressing on the need for development of human resources, greater innovation and more research and development, the Prime Minister said these three should be part of one process and not isolated. “We have to look forward and see what kind of skills we want, and develop our workforce accordingly. For instance, if we want to manufacture bullet trains, we have to ask ourselves if we have the engineering force to achieve that,” he said. Despite performing well in the IT sector, India has not been able to do any remarkable innovation in the area. “We have not been able to make a Google. Our talented manpower has gone outside. The best in the world should be born in India,” Modi said, adding India’s space scientists are showing the way toward excellence, and others should follow.

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