E-commerce marketplace, Amazon.in announced that it has set up 16 ‘GST Cafés’ across 11 cities to help sellers understand the nuances of GST and transition seamlessly through the entire process. The cafés are available for two weeks from June 26th, 2017. They are set up at various Amazon Service Provider and Amazon partner sites across the country to train and empower sellers to stay relevant for the upcoming GST regime.

Under this program, sellers will be able to walk into the café and get training and guidance from trained resources and experts for navigating their accounts and getting their queries resolved. The ‘GST Cafés’ in Mumbai, New Delhi and Bangalore will specifically have an experienced Charted Accountant to assist sellers in updating their GSTIN on Seller Central and get GST related concerns resolved on the spot.

The cafés in other cities will be operated by qualified Amazon.in Service Provider or Account Managers who will help sellers with “how-to” queries around updating GST details, procedural formalities and other simpler queries in Seller Central, Amazon’s seller services portal. All unresolved queries at these cafes will be redirected to Amazon Tax team and will be addressed remotely through e-mail mechanism to ensure sellers get satisfactory resolution.

Sharing his views on the initiative, Gopal Pillai, Director & GM, Seller Services, Amazon India, said, With just a few days to go for the GST roll-out, an in-person assistance is of utmost importance to help sellers with last-minute issues and details. We thus came up with the idea of GST cafes across cities to educate sellers about the new tax and its implications.”

Amazon.in has been creating awareness about its GST Cafés amongst its seller community through regular SMS alerts and e-mail communication. The GST café details are also available on the Amazon services website to help sellers locate the café near them. Amazon.in has also been actively leveraging its Facebook Seller Group to create awareness and drive traffic at these cafés.

Earlier this year, Amazon had launched the ‘A-Z GST Guide’ programme that has trained & enabled thousands of sellers on the marketplace till date to get ready for GST. The online portal provides resources in the form of tutorials, blogs and free online training sessions. In addition, it also provides sellers on the marketplace with access to paid professional support and expert advice from third-party service providers.

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