With a strong presence in the country's smartphone market, Samsung expects to further consolidate its market share while eyeing double-digit growth.

In a market estimated to see sales of over 125 million units during 2017, the consumer electronics major has a share of 43 per cent in value terms and expects to see this going up with its range of phones across J, C and Galaxy series.

Mohammad Asim Warsi, Senior Vice-President, Marketing, Samsung Electronics, said, “India is the world's second largest smartphone market where we have sustained our position as the no.1 mobile brand. We expect to further consolidate our presence with innovative products and services.”

Launching Samsung's 'Never Mind' offer coinciding with the festive season, Warsi said the offer is for one-time screen replacement where consumers can replace a broken screen within 12 months of purchase by paying Rs 990 at the time of repair. The offer is valid on purchases between September 21, 2017 and October 21, 2017.

This offer extends across popular models priced above Rs 9,000 and includes, J, A, C Series, On Series and flagship S and Note series.

Warsi said, “Our focus on consumer-centric innovations and providing superior products and services to consumers have made Samsung India's top brand. The Never Mind offer is our way of thanking the people for their love and trust.”

Referring to the company's strong presence in India with R&D facilities and two modern manufacturing units where mobile phones across the entire range are manufactured, Warsi said a number of India-centric innovations and developments have been received well by consumers.

“In the premium smartphone market, which is Rs 30,000 and above, we have a market share of over 68 per cent and continue to expand. The launch of the new flagship product Samsung Note 8 has received an overwhelming response,” Warsi said.

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