![]() Financial Daily from THE HINDU group of publications Monday, Nov 25, 2002 |
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Life
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Books Seeking and Resisting Compliance
Linking theory and research to salient real-life examples and recent academic studies, this book introduces the reader to the theories, systems of message analysis, complexities, and nuances of interpersonal persuasion. It also focuses on multiple theoretical perspectives and reviews of research from communication, psychology, linguistics and related fields.
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