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THE NEW MANAGER

HUMAN RESOURCES: The employee relations edifice
Clarity on the underlying philosophy is of crucial importance. What indeed are the drivers of ER climate, good or bad?A clear ER philosophy or the lack ...

HUMAN RESOURCES: Homecoming blues
A peek at the niggling concerns of NRIs returning to India. In a previous article I had talked of some of the issues that returning non-resident Indians — we called them RNRIs for short — faced while trying to meld into their country ...

MANAGEMENT: Executive learning back in demand
It is a good time again for executive management education programmes thanks to fading concerns about the economic slowdown in corporate circles.Executive MBA programmes, which have received poor patronage from corporates and ...

MARKETING RESEARCH: Measuring audience behaviour
Audience measurement is an area of market research that has generated a lot of interest and its share of controversy as well. Interest, because so much media expenditure is based on the results, and controversy because various people over time ...






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