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Ms Geetanjali Kirloskar has been a leading advertising professional. She is now chairperson of the India-Japan Initiative (IJI) from Kirloskar, a non-profit trust started by her. She is also on the board of the India Brand Equity Foundation (IBEF) and Co-Chairperson of the India-Japan Business Council of FICCI. Here’s her take on four questions from Business Line:

Two things that my education/ training taught me:

Use facts in addition to gut feel to take a decision.

Follow a systematic approach.

Two things I learnt from my work/real life:

Passion and gut feel must be applied to work.

There are always ups and downs in life and at work — don’t let the downs deter you. Come out from every crisis stronger.

One quality I look for the most in a new recruit:

His ability to carry people with him and work with a strong sense of belonging to the organisation.

A book that I read recently.

I enjoy biographies, currently reading Dare to Dream on M. S. Oberoi.

60SecondsChief@gmail.com

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Auctions, with twists in the tail

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