BYJU’s Learning App, a start-up that provides education-related technology is making changes to its business model and in advanced talks to raise $50 million in funding as it looks to enter new geographies.

The app is used by students from kindergarten to 12{+t}{+h} grade and the course material is designed in-house by a team of teachers and technologists numbering around 450, which uses games and videos to coach them.

This new round of funding will be deployed to expand in markets such as the US, UK and other Commonwealth countries, in addition to strengthening its presence in India and West Asia, Founder, Byju Raveendran told BusinessLine .

The ed-tech shartup which was founded in 2011 runs its brand of coaching classes across Bengaluru is moving largely online, a change from the past when it started off with physical coaching classes. “With physical classrooms it is not possible to scale up,” said Raveendran. BYJU’s Learning App is already profitable in India and monthly growth is 15 per cent, with revenues of ₹30 crore in June 2016 and counts around 200,000 paid students using the app, paying ₹10,000 on an average.

At the end of last year, 10 per cent of its business came from classrooms, which Raveendran wants to bring down to 5 per cent. This is one of the areas where funding will help, Raveendran added. BYJU's Learning App was launched some time in August and has managed to get a funding of ₹700 crore in three rounds from venture capital firms like Aarin Capital and Sequoia Capital, and Belgian investment firm Sofina.

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