Tata Trusts has launched a health insurance scheme, Swastha Kutumbam, for the marginalised communities in Vijayawada.

Under the concept of universal health coverage, the scheme is open to 1 million residents living in 2.5 lakh households across 265 villages in the parliamentary constituency of Vijayawada.

This was announced in the presence of Kesineni Srinivas, Member of Parliament from Vijayawada and Devineni Uma Maheswara Rao, Minister for Irrigation and R Pavithrakumar, Head–Operations, Andhra Pradesh, Tata Trusts.

Kesineni Srinivas in a statement said, “The initiative will benefit 10 lakh people in 265 villages in collaboration with Tata Trusts.”

R Pavithrakumar, Tata Trusts, Head, Operations, Andhra Pradesh said, “Our partnership with the Government of Andhra Pradesh is a progressive step towards addressing growing concerns of inaccessible and unaffordable healthcare which affects rural livelihoods and overall community development. The implementation of Swastha Kutumbam will empower people to seek healthcare at low costs and complement the existing government schemes. The success of this programme will pave the way for wider adoption and sustenance of universal health schemes.”

The scheme seeks to provide universal health care to the rural population of Vijayawada and replicating the same model across states.

The Swastha Kutumbam initiative has been designed by controlling costs and ensuring that premium paid is lower than any other existing schemes in the state.

In this family floater scheme, beneficiaries will pay a premium of rupee 1/day per person to get a cover of Rs 1 lakh per family. Costs related to medicines, diagnostics, and post-surgery care will be covered. Besides, transportation cost incurred by the beneficiary is also taken care of by the scheme. With rehabilitation being a key to recovery, post-surgery costs are covered up to 60 days after the discharge. Tata Trusts has roped in Star Health Insurance as the insurance partner for Swastha Kutumbam.

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