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The Dalmia Bharat Group — which has adopted the heritage Red Fort under ‘Adopt a Heritage’ scheme — will take care of the light and sound show at the 17th century Moghul monument.
For the past several years, India Tourism and Development Corporation has been running the show.
“The decision was taken after Dalmia gave a proposal to spend the money for upgrading the light and sound show and the Archaeological Survey of India (ASI) said that it had no objection to it. Under the scheme, there is a provision that the corporate can offer to do other things apart from the maintaining the monument,” said Rashmi Verma, Secretary, Tourism Ministry.
In the new show, which is likely to start from mid-November, the Tourism Ministry in collaboration with ASI will prepare the content, and the technology part will be taken care of by the adopted corporate.
“ASI was of the view that the show is very old and obsolete in technology and we were getting a lot of complaints from tourists about it,” said Verma.
The show, earlier financed by the Tourism Ministry will now get funds from Dalmia.
“The revenue will go to the escrow account which will be used for maintaining the monument,” added Verma.
Apart from the Red Fort, the group has also adopted the Gandikota Fort in Andhra Pradesh. The corporate has submitted their vision document to the Tourism Ministry.
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