Thomas K. Thomas

New Delhi, Oct 11

The wait for 3G services is over. Tata-DoCoMo, the GSM unit of Tata Teleservices, will launch its third generation (3G) mobile services across nine circles starting this Diwali. The company is the first to announce the launch dates even as other operators including Airtel, Vodafone and Reliance are likely to follow suit soon.

Speaking to Business Line, Mr Deepak Gulati, President, Mobility, Tata Teleservices Ltd said, “We are all set to launch 3G services on Diwali. With this customers will have access to high speed Internet access and rich multimedia content and applications. Our partners NTT DoCoMo are leaders in 3G services and we are leveraging their expertise to bring the best to our customers.”

Circles

Mr Gulati said that details regarding tariffs and applications will be announced later. The operators has spectrum in Delhi, Mumbai, Maharashtra, Gujarat, Tamil Nadu, Kolkata, Haryana, West Bengal and Uttar Pradesh (East). Initially, 3G coverage will be available only in top cities of each State. Tata Tele has given the 3G equipment contract to Nokia Siemens and Chinese vendor Huawei.

Other mobile operators which had won 3G spectrum are yet to reveal as to when they will launch the service through most have broadly indicated that services will be available to consumers by year-end.

Services

3G mobile services is expected to bring a host of new applications and services like mobile TV, location based services, mobile health and mobile education on handsets. Apart from phone based services, 3G technology will bring a whole range of new devices that will change the way thing are done today. For example Boston-based Vitality has developed a prescription pill bottle cap with a built-in Qualcomm wireless chip that reminds you to take your medicine at a certain time every day. If you forget, it'll call you or text you. If you need a refill, there's a button inside the cap that'll call your pharmacy.

(This article was published in the Business Line print edition dated October 12, 2010)
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