Coimbatore, Oct. 7 When Oracle announced the launch of Database 11g in mid-July, the company was sure of getting almost twice the number of customers to adopt its latest release as compared to 10g — the earlier version.
Four months after the roll-out, the Oracle India’s Vice-President (Technology - Sales), Mr Grover, spoke to Business Line about the significance of 11g to organisations, in helping them manage rising volumes of data, dealing with security and other compliance issues, among others. Excerpts from an interview:
How is Database 11g better than 10g?
This latest release from the Oracle stable has more than 400 features, 15 million test hours and 36,000 person-months of development. While the earlier version (Oracle Database 10g) pioneered grid computing, 11g delivers the key features that customers seek to accelerate adoption and growth of Oracle grids.
It enhances workload management capabilities and data centre automation, and is an ideal platform for grid computing, and fine-grained application independent information lifecycle management.
Its information lifecycle management will enable organisations to ensure regulatory compliance, optimise storage, streamline business processes and reduce cost.
How are you planning to sell the product in India?
Over 80 per cent of our business here is through our partners. Enabling our partners to implement the latest version is the key to the adoption of 11g in the country.
More than 50 members of the Oracle Partner Network will be able to implement the database for customers in India. We ran the introductory sessions soon after our launch for these partners.
In which industry vertical do you envisage maximum adoption?
Organisations that manage very high volume of data, require self-managing databases, need to carry out database upgrade with minimal disruption and deal with large number of security and compliance issues. What has been the adoption level for this product?
Our existing customers who use Oracle Support can upgrade to Oracle Database 11g without having to buy new licences.
What benefits would enterprises derive from deployment of 11g?
Managing huge amount of data is a big challenge. This involves securing, managing and archiving, which in turn increases management cost and storage acquisition cost.
Apart from achieving operational goals from the data, new government regulations and guidelines are a key driving force in how and why data is being retained. (Organisations are required to retain and control information for very long periods of time).
Managing huge data volumes require self-managing databases, there is a need to carry out database upgradation with minimal disruption besides dealing with security and compliance issues.
How are you gearing up for competition?
Apart from have an excellent product that rides on 30 years of innovation, we have a large focused sales, pre-sales and business development team in India. We have an extensive network of 436 system integrators, value added resellers and independent software vendors who fuel Oracle economy in India.