Printing and documenting market is seen at $3.6 billion

Madhumathi D.S.

Bangalore, April 2

For years, it was just another innocuous, humble outsourced process of companies. Since Friday, the business of corporate printing and documenting has a name, a game plan, big-time investors. And it starts in Bangalore.

In the burgeoning IT-driven economy supposedly hurtling towards paperlessness, who really would have dreamt that Mr Sridhar Iyengar, Mr Naresh Malhotra, Mr Pravin Gandhi and Mr Raju Venkataraman, brands of Indian entrepreneurship and venture funding, would be playing angels to - well, print ?!

On Friday, Printo rolled out the first of its 13 shops planned for Bangalore. By 2009, there are to be 200 outlets across the country. "Printo will be India's first one-stop national brand for print and document services," said Mr Manish Sharma, who, with co-Partner and ex-Xerox executive, Ms Lalana Zaveri, hopes to stir up a new ink-and-paper wave across cities.

Printo has had an investment of $5,00,000 (over Rs 2 crore). The amount will double in two months with a second shop and there is no dearth of investments, he told

Business Line

.

The domestic printing and documenting market, Printo estimates, is a whopping Rs 15,500 crore and is growing at 25 per cent. Fuelling the print business are the endless IT, BPO recruitments (30 per cent of Printo market); and the financial services with their brochures.

(This article was published in the Business Line print edition dated April 3, 2006)
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