To offer middleware, solution development services.

Our Bureau

Bangalore, April 6

Wipro Technologies, the global IT services business of Wipro Ltd, has announced that the company has signed a partnership agreement with Philips to offer Blu-ray middleware and solution development services around Philips' developed Blu-ray technology.

Wipro enters the Blu-ray market with sub-licensing rights to offer Blu-ray middleware to its customers.

The entry barrier in this space is high due to the significant dormant period before a company can enter into this market. Through this partnership with Philips, Wipro will be able to reduce the time-to-market for its customer requirements.

Mr Frederic Guillanneuf, Director IP Licensing, Philips Intellectual Property and Standards, said, “Philips is strongly committed to Blu-ray Disc; the engagement with Wipro, a major supplier of embedded software, will successfully support the further development of the BD market.”

Hybrid devices

Mr Nagamani Murthy, Vice-President, Mobile, Automotive and Consumer Electronics Group, Wipro Technologies, said, “We are happy to enter the Blu-ray market with technology as developed by Philips, a leader in Blu-ray technology. The Philips middleware stack has established market credibility and it is a significant addition to our portfolio of digital TV IPs and solutions. With this partnership, Wipro can create hybrid devices – those that integrate digital TVs, set top boxes and media players for our customers and also provide niche solutions that will help them create a mark of distinction in the market”.

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(This article was published in the Business Line print edition dated April 7, 2010)
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