Upbeat on commercial market space

Our Bureau

"The $24-billion Japanese electronics giant has set a target of mopping up at least 10 per cent of its overseas sales from the Indian market in the next few years."

Hyderabad, Sept. 20

Sanyo Electronic Company Ltd has set its eyes on garnering a business of at least $100 million by exploiting opportunities in commercial electronics in the country in the next three years.

According to the Sanyo BPL Chief Operating Officer, Mr Keiji Oshima, the company finds large market emerging from the growing infrastructure projects, expansion of major retail malls, multiplexes and private airports across the country.

Addressing newspersons here on Wednesday, he said the commercial electronics space now offers major opportunities in refrigeration, air-conditioning, digital cinema screens, closed-circuit televisions and LCD projectors, among others.

"We do not have any plans to set up our manufacturing facility for these products here right now," Mr Oshima said responding to a query.

The $24-billion Japanese electronics giant, which is now generating close to 50 per cent of its revenues from outside Japan, has set a target of mopping up at least 10 per cent of its overseas sales from the Indian market in the next few years, Mr Oshima said.

New slim TV models

Unveiling two slim TV models of Sanyo BPL here, he said, "We aim to be market leaders in the slim TV category by the end of this financial year with eight models totally."

With the latest launch, the total slim TV models of the company in India now have reached six. The company has two more TV models in the pipeline, he said.

Market share

According to the Sanyo BPL Vice-President, Marketing, Mr V.G. Rajagopalan, the company has already achieved close to 5.5 per cent market share in the colour TV segment and expects to reach 7 per cent share during the upcoming festival season.

Related Stories:
BPL's new range of colour TV
Sanyo to increase presence in India

(This article was published in the Business Line print edition dated September 21, 2006)
XThese are links to The Hindu Business Line suggested by Outbrain, which may or may not be relevant to the other content on this page. You can read Outbrain's privacy and cookie policy here.