May 2, 2013
It was about 6 p.m. one balmy evening in Mumbai in 1998 and I was leaving my office in Nariman Point to attend the Triple A awards function organised by the Advertising Agencies Association of Ind...
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Mumbai, May 1
Ravi Deshpande, Chairman and Chief Creative Officer, Contract Advertising, is to step down after a long tenure comprising two stints. Deshpande, who has taken the decision in order to pursue his p...
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Chennai, April 19
Commercial is longest so far in India
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Mumbai, April 3
Japanese advertising giant Dentsu Inc today said it has completed the acquisition of UK-based media firm Aegis, nine months after announcing the acquisition.
All the network companies of...
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Chennai, March 27
Bobby Pawar, Chief Creative Officer and Managing Partner, JWT India, has stepped down from the advertising agency, after an ad campaign it created for Ford Figo created a huge furore. On...
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New Delhi, Mar 19
The Badminton Association of India (BAI) has announced Sporty Solutionz (P) Ltd as the Marketing and Event Partner for the prestigious India Open Super Series for the next three years.
Th...
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Mumbai, March 12
The Indian Premier League (IPL) fever has hit town. Advertising agency JWT's pre-IPL advertising campaign for SET Max introduces signature dance moves urging viewers to celebrate a...
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March 7, 2013
Looks like nothing can go wrong if Salman Khan is involved. His movies, like them or not, understand the phenomenon or not, are all mega hits and now we have him starring in a high-voltage...
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May 2, 2013
They are all over the place - on a hoarding, on the telly, on the radio, in the newspaper - ads caustically caricaturing South Indians, harping on their idiosyncrasies, mocking their mannerisms, t...
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New Delhi, May 2
For the second day, the stand-off between broadcasters and advertising agencies on billing issues continued (as of late Thursday evening). While broadcasters are pushing for transactions to be con...
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Kochi, April 28
Mindshare, the flagship media agency of GroupM, has now opened a branch in Kochi. Ravi Rao, Leader – South Asia, Mindshare, said the company has been committed to providing leading media and marke...
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April 11, 2013
India’s premier advertising awards do, Goafest 2013, saw the usual number of controversies. But the real message came from the clients.
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Mumbai, April 3
The one-litre bottled water market in India has got competition. The 500 ml bottle, which is more convenient and cheaper, is now on the mind of bottled water majors.
In a bid to target th...
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New Delhi, Mar 20
Famed now as the man who created history of sorts by being the first Indian author to bag a one million-dollar advance from an Indian publisher, Amish Tripathi says smart marketing is essential to...
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Jammu, Mar 13
Jammu and Kashmir government has appointed a reputed advertising agency to manage media planning for promotion of the state tourism across the world.
The department has appointed a repute...
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Mumbai, March 8
The Indian media and entertainment industry grew from Rs 72,800 crore in 2011 to Rs 82,000 crore in 2012, registering an overall growth of 12.6 per cent, according to the FICCI – KPMG Media...
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Hyderabad, Feb. 27
OTS Advertising has bagged eight awards at the PRCI Communication Conclave 2013 held at Hyderabad. OTS clients include BSNL, BHEL, ONGC, HPCL, International Paper, Priya Foods, Sujana gr...
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