Mumbai, Nov. 11
As India warms up for Sachin Tendulkar’s farewell Test match, which begins in Mumbai on Thursday, it’s not just the batting maestro who will be feeling the pressure. A three-member...
October 31, 2013
In the jewellery brand’s latest ad, the bride is remarrying, and is not light-complexioned. »
Mumbai, Sept 28
Srinivasan K. Swamy, Chairman of advertising major RK Swamy BBDO, has been re-elected president of the India Chapter of the International Advertising Association for 2013-14.
The other me...
Mumbai, Sept 23
Cheil Worldwide SW Asia has expanded its digital team in India. The agency has roped in Ranjan Nautiyal as Group Creative Director and P. Murali Gopal as Senior Creative Director.
September 12, 2013
Flipkart has been running a series of ads where it shows rather young children acting as older people with grown-up voices. The idea is hardly new, but by consistently dealing one ad after the oth...
September 5, 2013
People look for brands that are positive, share their values and move with the times. Next time, your ideal family could have just daughters instead of the obligatory girl and boy. »
Mumbai, Sept 3
LinOpinion – the PR division of Lowe Lintas & Partners India, and GolinHarris has forged an equal joint venture agreement.
The venture will bring clients in India new integrated comm...
August 21, 2013
Ferzad Variyava has been appointed as Executive Creative Director at Law & Kenneth, and he will operate from Mumbai. He had put in his papers at Publicis Ambience in April. Anil Nair...
Hyderabad, Nov. 13
After a long and successful career, Santha John Managing Director of JWT Mindset, Hyderabad will be passing the leadership position to Ram Gedela.
From January 1, she will be assuming an...
Mumbai, Nov 6
Ravi Deshpande, former chairman of Contract India, has announced the launch of his new venture, Whyness Worldwide, with two overseas alliances.
Boston-based big data technology company Fi...
October 24, 2013
Rural marketing needs dedication, patience and brands that are rooted in the needs of the target market.
September 26, 2013
First the disclaimer. I like most Volkswagen offerings. They look and feel solid and retain a classy air about them even as they age. The Polo has been a well-loved car the world over. S...
September 19, 2013
Dentsu India is preparing for a bigger presence in the South. “Aggressively,” says Rohit Ohri, Executive Chairman, who believes that not many agencies are focusing on the region as much as they ca...
Mumbai, Sept 12
Advertising major Ogilvy & Mather is to acquire a majority stake in Hyderabad-based start-up digital company PennyWise Solutions, the brain child of five alumni of the Birla Institute of Techn...
September 5, 2013
Taking stock of the kind of ads that don’t cut ice with customers or the Advertising Standards Council of India
Mumbai, Aug 26
Cogito Consulting, the brand and marketing consulting division of Draftfcb Ulka, has launched a book titled `India 2061 – A Look at the Future of India', which will attempt to predict how various...
August 21, 2013
Deepak Singh, former Executive Creative Director of Denstu Communications, has been appointed national head of art at TBWA India. Singh will be based in Mumbai and will report to...