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Thursday, Feb 21, 2002

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Mindshare launched in India

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MUMBAI : Mindshare, the media investment management company of the WPP Group has been formally launched in India.

This company has been formed by converging the media buying divisions of Contract, HTA and O&M. Mindshare, will be headed by Mr. Andre Nair. According to Mr. Nair, "Mindshare intends to achieve a billings turnover of Rs 1300 crore in the first year itself." This media buying company will handle all the accounts of HLL apart from clients such as Kodak, Ford, Onida, Star TV, Nestle and De Beers.

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