Catalyst

Yatra logo gets a makeover

| Updated on January 27, 2018 Published on January 26, 2017

(file photo)

Online travel portal Yatra has revealed its new brand identity and logo. The red in the logo stands for exuberance. It is also a symbol of physical movement which goes very well with the overall concept of a journey, says a press release. It hopes to convey a fresh, energetic, young and aspirational look.

Sharat Dhall, COO (B2C), Yatra, said, “Today we are much more than a booking site for flights, hotels and packages. We are a travel marketplace.”

Published on January 26, 2017

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