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Brand valuation and strategy consulting firm, Brand Finance Plc, has announced the promotion of its India office Managing Director, Mr Unni Krishnan, as Global Strategy Director to lead brand strategy projects across its network of 17 offices, including the head offices in the UK and the US.
Mr Unni Krishnan, who set up Brand Finance in India in 2003, has architected the firm's growth by delivering more than 150 projects across 23 business sectors with leading groups such as the Tatas, Godrej, L&T, UB, Amalgamations and Raymond, says a news release from Brand Finance.
He will continue to head the India operations as well.
The release quotes Mr David Haigh, Global CEO, saying, “Under the leadership of Unni, our Indian operations have delivered exemplary value to clients.
Going forward, it is important to have his unique capabilities to integrate the disciplines of marketing, finance and business strategy to be deployed across the group's global activities. Hence, we decided to move Unni into Brand Finance Plc's board so that his expertise can be accessed in the UK, US and elsewhere in the Brand Finance network.”
The Indian team, said Mr Haigh, will play an integral role in Brand Finance's strategy.
The release quotes Mr Scott Bedbury, former CMO of Starbucks and Nike: “Unni has helped some of India's top CEOs develop a new lens through which they can make key business decisions and more fully measure their impact on long –term value.”
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