FMCG major Reckitt and Benkiser, in a bid to become the leading player in the kids personal hygiene segment, has launched power brand Dettol with scientifically proven formula that will protect against illness causing germs.

Mr Chander Mohan Sethi, Senior Vice President– South East Asia, Reckitt Benckiser, says “Innovation is key at Reckitt Benckiser. In our continued endeavour to be close to the consumer and innovate with passion, we come up with better offerings everytime, setting new benchmarks for ourselves. We are pleased to launch Dettol soap with its best ever protection that provides superior germ protection to safeguard family health.”

One of the very important studies in science says that illness causing germs not only impact children’s physical health but also their mental development.

Dettol soap, with its best ever protection, protects your children from a wide range of unseen germs including many bacteria and viruses responsible for ill-health of children.

Dettol soap comes in 4 variants namely Original, Skincare, Cool & Re-energize The bar soaps are available in a pack of 35g, 70g & 120g priced at Rs. 7, 20 & 33 respectively.

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