The Taj group of hotels today announced their entry into Jammu and Kashmir with the formal opening of the ‘Vivanta by Taj', the first no-smoking hotel in the State, on the banks of Dal Lake here.

Located on Kralsangri hill overlooking the lake, the resort spread over six acres has 89 rooms and is designed to deliver a vibrant and contemporary experience to its customers, the Chief Operating Officer, Mr Veer Vijay Singh, said at the launch event.

Mr Khwaja Saifuddin, owner of the hotel, said the hotel is a ‘no-smoking' and ‘no-polythene' property. Taj Resorts and Palaces has entered into a management contract with SAIFCO Hill Crest Hotels, thus expanding its footprint in the Northern region with the launch of the property in Kashmir.

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