Companies

Ayurveda tech platform NirogStreet secures funding of $2.5 million

Our Bureau New Delhi | Updated on July 22, 2021

To use funds to strengthen technology offering for doctors and to expand operations in more states

NirogStreet, India’s first technology-led Ayurveda doctor platform, has secured $2.5 million in Series A funding from a series of investors including Gokul Rajaram, Raj Mishra of Indea Capital, former Morgan Stanley CEO Ashutosh Sinha and Anuj Srivastava, founder of Livspace, among others.

The firm plans to use the funds to strengthen its technology offering for doctors and to start operations in more States. The start-up intends to create an engaging technology platform that will allow ease of access to Ayurvedic healthcare through technological interventions, while creating easy access to high quality medicines, avenues for income generation for doctors, and also helping SME medicine manufacturers to reach out to a larger base of doctors.

“Ayurveda has demonstrated its leadership in the time of Covid-19 and we played an important role in making Ayurveda mainstream. The focus of NirogStreet is to create tech-oriented data and solutions to create better opportunities for both doctors, manufacturers and customers,” NirogStreet founder Ram N Kumar, said in a statement.

“As a B2B2C technology-enabled and doctor-led platform, we are consistently focusing on identifying best practices to improve the supply chain of Ayurvedic services and medicine, giving Ayurveda its due share and the recognition that it deserves by empowering those at the centre of this universe - Ayurveda doctors - to create an experience that patients can trust,” he said.

Gokul Rajaram, top executive at Doordash and currently on the Pinterest and Coinbase boards as member said, "I’m incredibly excited to support Ram and the NirogStreet team in their mission to enable people globally to access and benefit from Ayurveda. He is doing a commendable job in nurturing the Ayurvedic fraternity in India as well as the sustainable healthcare ecosystem by capacity and knowledge building. We're proud to back Ram and his team at NirogStreet.”

NirogStreet claims to work with over 50,000 doctors on its peer-to-peer learning, Electronic Health Record and B2B e-commerce platform, with a focus on strategic deployment of technology. Since the beginning of the pandemic, NirogStreet’s unique tech platform has also empowered ayurvedic doctors to consult patients across the globe via Tele-Ayurveda and offer solutions that were previously not available to them. It has also enabled doctors to dispatch medicines on time to their patients using NirogStreet.

Published on July 22, 2021

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