Companies

ITC launches Aashirvaad Nature’s Super Foods

Our Bureau Kolkata | Updated on July 08, 2019 Published on July 08, 2019

ITC Ltd Divisional Chief Executive-Foods Hemant Malik at the launch of the ITC Aashirvaad pouch milk and curd products, in Kolkata, on October 30, 2018.   -  PTI

The products will be available across general and modern trade outlets as well as leading e-commerce platforms

Diversified conglomerate, ITC Ltd launched a new range of products comprising gluten free flour, ragi flour and multi millet mix flour. Branded as Aashirvaad Nature’s Super Foods, the offerings will be available across leading metros including Kolkata, New Delhi, Mumbai, Bangalore, Hyderabad and Chennai.

According to Hemant Malik, Divisional Chief Executive - Foods, ITC Ltd, the launch of Aashirvaad Nature’s Super Foods’ comes at a time when consumers are looking for healthier options.

“We are confident that this differentiated range will be successful in catering to consumers’ nutri-wellness requirements with taste that suits their preference,” he said.

The products will be available across general and modern trade outlets as well as leading e-commerce platforms.

Below are the prices of the products

Item

Quanity

Price (Rs)

Gluten-free flour

1 kg

190

Gluten-free flour

500 g

100

Ragi flour

1 kg

75

Ragi flour

500 g

40

Multi millet mix

1 kg

140

Multi millet mix

500 g

75

.

Published on July 08, 2019
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