Madison Media has appointed Mr Dinesh Singh Rathore as COO of Madison Media Omega. He will be based in Bangalore.

Prior to this, Mr Rathore was the Head of MediaVest of Starcom MediaVest Group and was based in Mumbai.

Madison Media Group is India’s foremost media agency handling media planning and buying for blue-chip clients.

With over 17 years of experience in media, Mr Rathore has headed important verticals in Mudra and FutureWorks, the specialist unit of SMG that handles the Future Group business.

He has worked on brands such as Zydus Wellness, Emirates, The Mobile Store, Tata Housing, Novartis, World Gold Council, Wipro, Toyota, SabMiller, Essilor, Hitachi, Rasna, Only Vimal, among others.

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