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Panasonic India has unveiled a consumer campaign ‘My Celebrations, My Choices’ to mark the arrival of the festival season.
Consumers can take advantage of special offers at Panasonic’s 180 exclusive brand shops, multi-brand retail outlets and 90 active P4 (Panasonic premium partner programme) outlets across the country.
The offers become applicable with the purchase of Viera plasma TV, microwaves, refrigerators and washing machines, and are valid from September through October 31.
Consumers stand to win assured gifts and extended warranties on their products during the period, said Manish Sharma- Managing Director, Panasonic India.
The company has allocated a budget of Rs 85 crore towards marketing activities this festive season, he added.
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