Reliance MediaWorks (RMW), has entered into partnership with US-based Thought Equity Motion (TEM), a leading provider of video platform and footage licensing services, to offer integrated solutions to media companies.

Both the companies will work towards supporting the evolution of media firms from traditional archive and preservation workflows to a digital, file—based smart content supply—chain.

“This partnership is about bringing together the next generation of integrated media services, storage, access, and delivery for content,” RMW’s CEO, Mr Anil Arjun, said in a statement here on Saturday.

While RMW will help other companies with media and content services including restoration, image enhancement and up—rezzing from SD to HD, TEM would offer cloud—based platform for library management, distribution, and monetisation.

“TEM’s Hosted Video Platform enables our clients to generate new utility and monetise their content through stock footage. Additionally, it offers them the opportunity to generate new revenue streams by licensing their content through the industry’s leading platform,”Mr Arjun said.

“RMW and Thought Equity Motion are creating a new ‘on ramp’ for content to get from production straight to the cloud,” TEM’s CEO and Founder, Mr Kevin Schaff, said.

TEM has connected its Digital Refinery in Laramie to Reliance MediaWorks’ film processing and restoration facilities in Los Angeles and Mumbai to offer global connectivity and services in a cost—effective manner as well as deploying a high resolution scanner in its facility in LA.

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