Global travel search Web site Skyscanner has tied up with Delhi Daredevils as its official travel partner for this year’s IPL season.
The company said that as part of this association, it will also launch a consumer activation campaign.
In a statement, Kavitha Gnanamurthy, Senior Marketing Manager, Skyscanner India, said: “IPL is a perfect blend of the twin passions of cricket and travel as fans follow their favourite teams across different parts of the country to cheer and support them. This association would allow us to reach out to millions of IPL fans, empowering them with the tools to search for the most economical fares from over a thousand airline and travel sites.''
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