Pune-based venture capital firm Windrose Capital made an investment of about $6,00,000 in Nivesh.com, a Noida-based financial products distributor. The round also witnessed participation from Lets Venture Angel Fund and a clutch of marquee investors.

Windrose Capital made the investment from its ‘The Next Billion Fund’ which has a corpus of about $30 million for investments across 50-60 start-ups.

“Nivesh.com, a platform built to serve marginal investors from Tier II and III cities with limited or no access to formal public financial markets. It employs a network of independent agents in these cities,” the company said in a statement.

The funds invested will be used to penetrate new geographies and expand the customer base in the existing ones.

Nivesh.com currently has more than ₹100 crore AUM.

“We are very optimistic about the Indian economy over a long-term horizon and strongly believe that financial inclusion will be fuelling this growth along with a few other critical sectors. By helping small investors, safely and transparently invest in a wide variety of regulated financial instruments, Nivesh.com is building a trustworthy ecosystem for first-time investors,” Rohit Goyal, Managing Partner of Windrose Capital, said.

“This infrastructure will allow for India’s next billion to become active contributors and participants of the growing economy,” he added.

comment COMMENT NOW