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The path of value creation for the professional manager should integrate his business drive with his joyful living, according to Mr M. Settu, Chief Executive Officer, Syndicate Exports Pvt Ltd, Coimbatore.
The success of this mix can be brought about only through the practice of what he called the ‘philosophy of enlightened business management' (EBM).
Inaugurating the Business Line Club at RVS Faculty of Management of the RVS group here, Mr Settu said the EBM has in its core one's capability to create wealth in righteous ways coupled with his unfaltering belief in social responsibility/good governance aimed at serving the society and nation building. The benefits from such businesses should percolate to all stakeholders in the community.
Quoting the lives of many illustrious past and present day business leaders such as Mr J.R.D. Tata, Mr Henry Ford, Mr Bill Gates, Mr Narayana Murthy, he said their business models were marked by this vision, passion, leadership and motivation in wealth creation that was inclusive of community development and nation building.
Historical accounts
“The historical accounts of various rulers and emperors such as Alexander, Hitler and Aurangzeb spoke of the ‘impermanency of wealth, health, power, fame or name' at the end.
Being born as human beings, we have no option other than living. Yet this optionless existence does not mean that one can remain idle. One should do one's duty with perfection and perform his day-today duty with great joy by adopting Karma yoga”, Mr Settu noted.
The ancient India, according to him, had accounted for 32.9 per cent of global wealth share 2,000 years ago, boasted of having global universities in Naalanda and Takshasheela and excelled in medicine, mathematics and astronomy.
But the present day India ranked poorly in the global hunger index by accounting for 42 per cent of world's undernourished children. It ranked poorly at 51 in global competitive index, far below to China's 27.
Its human development index (HDI) rank is 119 out of 169 nations. This scenario has given the management students a role to change the face of India.
The enlightened management system would not only enhance the quality of business managers/promoters but also the quality of lives of people around them, Mr Settu said.
The function was attended among others by Dr Y Robinson, Director, and Dr B. Adalarasu, Dean, RVS Faculty of Management, and Mr P .Vijaya Kumar, Assistant Regional Manager, The Hindu, Coimbatore.
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