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The Rubber Board is organising an awareness campaign for the small and marginal rubber growers to improve the quality of sheet rubber. The programme, , in co-operation with Automotive Tyre Manufacturers' Association (ATMA), All India Rubber Industries Association (AIRIA) and Indian Rubber Dealers' Federation (IRDF), will be launched at Mammen Mappilai Hall, Kottayam, on April 18. The campaign is scheduled to be conducted in the traditional rubber growing belt of Kerala, Tamil Nadu and Karnataka from May 8 to July 8.
The tyre industry consumes major portion of natural rubber produced in the country. The sector is switching to radial tyres, which have relatively superior quality and better life than the cross ply tyres. Sheet rubber of RSS 4 and above grades is essential for the manufacture of radial tyres. The growers should, therefore, be prepared to improve the quality of their sheet rubber, so as to keep the demand intact. It is in this backdrop that the Board is conducting the mass contact programme.
In addition to the main theme of quality improvement of sheet rubber, topics such as use of root trainer plants, soil moisture conservation, low frequency of tapping, etc. will be discussed in the campaign meetings.
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